The OLED models and the 8K line provide excellent image and sound quality and achieve an incomparable visual experience

LG Electronics (LG) announced the launch of its stellar new 2020 TV lineup, led by 14 new OLED models including: the art-inspired GX Gallery series, true 8K ZX models, and 4K Ultra HD TVs. LG, the undisputed global leader in OLED TVs, is bringing the viewing and gaming experience starting this month to South Korea and the United States, with markets in Europe and other regions to follow.

Consumers will appreciate the sophisticated designs of LG's premium TVs and their ability to blend seamlessly into any space. OLED continues to offer the best viewing experience, self-emissive display technology capable of precisely controlling light at the pixel level for deeper blacks, more realistic colors and infinite contrast. The incredibly sleek form factors of the new TVs are just as impressive as the picture quality they offer.

As an example of LG's commitment to outstanding design, the three new GX Gallery Series models (55, 65 and 77 inches) offer a unique minimalist aesthetic, made possible by revolutionary OLED panel technology that does not require backlighting. This allows the TV to pack cutting-edge picture quality into an ultra-slim form factor – the 65-inch model just 20mm thick without the need for a separate control box. The TV mounts flush to the wall like a piece of art in a gallery.

Producing images of unprecedented detail and clarity, LG OLED ZX Real 8K models (88 OLED ZX and 77 OLED ZX models) offer four times the screen resolution of 4K and 16 times that of Full HD. To ensure a true 8K experience, LG TVs meet and exceed the industry definition for 8K Ultra HD TVs as defined by the Consumer Technology Association, making them one of the first 8K models qualified to use the CTA 8K Ultra HD logo.

LG is also launching all-new 4K OLED TVs (CX and BX models in 77, 65, and 55 inches). Consumers will also have a new size to choose from when the 48-inch CX OLED TV becomes available. NanoCell TV, LG's premium line of LCD TVs, welcomes seven Real 8K units (75-inch and 65-inch in Nano99, Nano97, Nano95 series, Nano95 55-inch), all with the CTA 8K UHD logo like their OLED counterparts.

Powering most LG 2020 OLED and 8K NanoCell TVs is the new α (Alpha) 9 Gen 3 AI processor. The company's third-generation processor builds on the capabilities of its predecessors, leveraging additional processing power and advanced deep learning algorithms to further increase picture and sound quality on the new TVs. The α9 Gen 3 increases viewers' sense of immersion through several new features designed to enhance movies, sports, games and other types of content.

LG's 2020 TVs support the latest HDMI specifications, including eARC and ALLM for higher quality audio and smooth, lag-free performance. LG's 8K models can play native 8K content from HDMI and USB digital inputs and support a wide range of codecs, including HEVC, VP9 and AV1, the codec of choice for YouTube and other major streaming platforms. *LG 8K TVs support streaming 8K content at 60FPS and are certified to deliver 8K 60P over HDMI.

Acclaimed for its ability to accurately reproduce the colors and creative visions of filmmakers, LG's OLED TV sets the standard for a true cinematic experience in the living room. The company's latest OLED models have won the Hollywood Professional Association's Engineering Excellence Award and are the first TVs to offer built-in calibration software that works at the hardware level. And with support for the new Dolby Vision IQ and the UHD Alliance's Filmmaker Mode™, LG OLED displays movies exactly as their creators intended. And with excellent visual and sound performance, the new OLED and NanoCell TVs provide easy access to high-quality content from the world's leading providers through popular apps and services such as Apple TV, Disney + and Netflix.

The perfect choice for serious gamers, the 2020 LG TVs combine superior picture quality with new gaming features for the most exciting interactive experience imaginable. As the first manufacturer to offer TVs that are officially compatible with NVIDIA G-SYNC®, LG introduces a total of 12 new OLED models that support this essential gaming technology. G-SYNC ensures that graphics are reproduced perfectly, increasing players' sense of immersion by adapting the TV's refresh rate to the frame rate of the connected hardware. LG's self-emitting OLED technology employs the precision of individual pixel control to produce exceptional image quality, low input lag, and ultra-fast response time, for an immersive gaming experience without the flickering or stuttering common on most displays. LG's 2020 OLED and NanoCell TVs support HDMI VRR, making LG the only TV brand to offer compatibility with a wide variety of gaming devices, such as graphics cards and game consoles.

When it comes to sports, LG OLED TVs bring the atmosphere and excitement of major events to the living room like never before with their 120Hz refresh rate that allows you to see all the fast-paced action in complete detail. Features like Sports Alert allow users to follow their favorite teams with ease, providing real-time scores, up-to-date schedules on a variety of professional sports, while listening to the roar of the crowd. in a 360-degree soundscape with two Bluetooth speakers connected simultaneously to the LG 2020 TV.